the year of profit
It's the start of the new year.
For many business owners, I know that means dreaming about making more money.
Perhaps you've been in business for a number of years now. And you've been continuously losing money, or not paying yourself what you deserve. Maybe you lose sleep at night, stressing about money and your cashflow.
If you can relate to this and you're tired of losing money - I really want to help make 2023 the year you get back on track.
And I want to start by sharing a simple truth about business. Something that runs counter to the messaging you see online from coaches and marketers.
Okay, here it is.
Sometimes, making a profit can come from scaling back, and slowing down your business. <gasp>
How is this true?!
I see many business owners who spend all their cash before they pay themselves. They spend it all in the hopes that these things will grow their sales. They dish out cash for more people, more marketing, more products and services. But, they are often not paying attention to their finances or trying to figure out which investments are actually generating a return. Sometimes we shy away from the truth because it might mean doing something about it.
Instead of continuing to spin your wheels while getting the same result, it could be time for a new approach. I'm not talking about another “model” that leads to overnight success. What I'm talking about here is quite the opposite. I'm talking about making changes that will allow you to figure out how to stop bleeding money, and how to start making money. It's about acting quickly, and intentionally, but growing slowly.
The truth is, building wealth from a business takes time. And it doesn't have to cost you everything. It often costs you everything when you are trying to grow at all costs, without any sort of plan.
Building wealth from a business starts with creating a plan. When you map out your plan for profitability, you give yourself a chance to make more money along the way. It's about making a profit first, and then growing at a slower pace with profit following your business.
If you want to earn more $$$ this year but you're not sure how - I would love to help you make a plan. It might mean a few big decisions, but you know when you're ready for a change.